Saturday 22 June 2013

More advertising exposure

We constantly monitor the effectiveness of our advertising strategy for all our listed boats for sale on brokerage. We've always used a number of internet boat portals to get maximum exposure for our vendors, and these have included boatshop24.co.uk, boatsandoutboards.com, friday-ad.co.uk, rightboat.com, theyachtmarket.com, and ybw-boatsforsale.com. We've also placed the occasional advert on apolloduck.com to monitor the effectiveness of that portal, and following a successful trial we're pleased to say that from now on, all our boats will have their own featured advertisement on apolloduck.com and apolloduck.co.uk.